SEO Basics.

 

What is SEO?

Search Engine Optimization (SEO) is used to optimize a website to achieve higher rankings in search engines for the purpose of generating as much traffic as possible. The world’s top search engines are Google, Yahoo and Bing. Around 90% of the market share goes to Google that currently dominates the search engine list, whereas Yahoo and Bing partnered and carries 10% of online searches.

Who Needs SEO?

SEO is needed by any business that wants to generate sales online with the lowest cost. Though there are other available ways to make money online like SEM and Social Media Marketing, SEO still provides the highest ROI than the rest.

Unfortunately, among all searches made, 95% of websites can’t make it to the first page of the search results of any search engine and 90% can’t go past the top 5 rankings. If you want to boost your sales online, your website needs to appear on the top 5 rankings from the first page of the search results on Google, which are the top search engines people use today.

How to Rank in Google’s Top 5?

Each SEO company has theories as to the best methods to rank your website in the top 5 search results. Virtually every SEO strategy fall into two categories:

Every SEO company struggles to find the best method to rank a website in the top 5 search results. Two categories are focused upon by each SEO strategy:

On-Site Optimization
• URL
• Title
• Header Tag
• Meta Tag
• Content
• Inter Linking
• SEO Friendly Coding

Off-Site Optimization
• Link Building
• Link Bait
• Press Release Submission
• Authoritative Directory Submission
• Video Submission
• Profile Creation
• Website Partnership

Why Do You Need Foretec SEO Services?

Foretec SEO Services brings you top-notch service like no other. Why are we different?

1) Foretec SEO Services is true to its words when we say focused and committed service. Our clients value the loyalty and exclusivity that we offer them in every phase of their business needs. That is why we receive a great number of referrals. Unlike other SEO companies, we only work on 20 clients at a time so we can give you exclusive attention for every need that should be addressed.

2) We are attentive to giving you a positive ROI for every investment that you make with us. We are here to give you not only SEO support, but to help you throughout the online sales process with successful rankings, lead generation, effective tracking and decision-making, all the way to lead conversion into successful sales. Foretec SEO Services provides an effective strategic approach to the both local and global online market to ensure you reach your target customers first in line.

Most SEO companies have the same manufacturing line model offered to their clients without accountability to results. Why should you invest in a service that has no accountability and process transparency?

What’s wrong with most SEO Packages?

Today, most SEO companies offer the same SEO packages with the same link building services done by their outsourced company in India. If this is the case, how will the companies outrank their competitors if they are using the same Indian company? This kind of strategy simply has no performance guarantee and has less success potential. You are wasting your money on something that your competitors already have.

A SEO company needs to fully understand all aspects of the client’s business needs to be able to determine the best approach in line with the client’s budget. This includes sorting the best suitable target keywords, competition, industry and goals. You are most likely to fail if your SEO company can’t really understand what your goals and needs are in the first place.

Here is an example: your website sells luxury cars and your SEO company suggests your target keyword should be “Luxury Cars.” Now this keyword phrase is highly competitive without specific hints that the searcher is a buyer or simply research for viewing pleasure and the chance of ranking your website will consume hundred hours each month. On top of that, you might be charged $7,000/month to rank your website using your keyword “Luxury Cars” without any guaranteed return.

In this scenario, the best keyword to target may be “luxury cars dealer Singapore”, from this keyword search, you can clearly tell that the searcher can be very high chance a potential buyer. Moreover, it’s 10 times much easier to rank (and rank high), and it won’t cost you a bomb to rank such easy-target keywords, and yet can give you a very high ROI. The cost estimation is mostly based on your keyword search volume, competition, search intent and current state of your website. A company should be able to analyze each factor first before arriving at a quote.

If a SEO company tries to sell you a package for $2,000/month, you will still wait for years to rank top for the keyword “Luxury Cars” and you will be wasting money due to the long process and a little success potential. Alternatively, if you sign up for that standard package ($2,000/month) and use “Luxury Cars dealer Singapore” you might be spending a $1,500/month more for just a little difference. Both scenarios won’t give you the positive ROI you need.

We service you with a customized SEO strategy that fits your unique business. We minimize your risk by targeting keywords for which we are highly confident in being able to capture the ranking. We work with you to identify these keywords and ensure they give you the best chance of making money. We back our strategies with proven results. We’ve proven it to every single one of our clients and we will prove it you too. Call us today to start making more sales.

Foretec SEO Services gives you customized SEO strategy exclusively made to fit the unique needs of your business. We are confident in giving you the right keyword options to capture the ranking and minimize risks. Hand in hand, we will work closely with you to come up with the best strategy and boost your online sales. Our clients are never wrong in choosing us. We have proven results. Let us help you, call us today!